Creative Brief

Casual Films approached Little Shadow to support the post-production of an online advert for Robomower, a smart autonomous lawn mower. The footage had been shot but needed subtle enhancement and branded motion overlays to bring it to life and communicate key product features clearly.

Our Approach

We provided a detailed clean-up of the live-action footage, removing visual distractions, smoothing lighting inconsistencies, and refining key frames where needed to ensure polish and clarity.

Alongside the clean-up, we designed and integrated information graphics and animated text overlays, aligned with Robomower’s brand tone and colour palette. These were timed to match the product’s actions in-frame, highlighting automation features, efficiency, and ease of use.

All elements were delivered in a flexible format for online distribution, optimised for web and social playback.

The Results

The final advert was clean, informative, and visually refined, enhancing the original footage with purposeful motion design. The result was a seamless blend of live-action and graphics that elevated Robomower’s value proposition in a calm, confident tone.